Social Media Marketing
Turn visitors into customers: That is the declared goal of every company. Facebook and YouTube as well as many other social media networks have become synonymous with the Internet. We show you which social network promises the most success and how to use the reach properly for you.
In Germany, more than 32 million people are registered on Facebook. Of these, around 23 million people regularly use the social network. Facebook has been the most popular social network for years. For many users, everyday life without Facebook is unthinkable. This platform is therefore part of an efficient and effective marketing mix.
Due to the extensive targeting possibilities, Facebook and Instagram are one of the most cost-effective marketing tools. The reach is extremely high and the advertising can be precisely targeted to the desired target group. Compared to an image campaign in print media, Facebook is much better positioned as a marketing platform.
The platform offers the opportunity to interact with (potential) customers. Contributions can be commented or evaluated directly. In case of complaints, direct customer contact can be established.
Fans and new customers can also be acquired excellently via social media. Especially on Facebook and Instagram customers can directly become fans of your pages. This promotes the willingness to buy and strengthens the positive image of your company.
We orientate our support services towards the social networks with the highest number of users and are constantly expanding the growing and changing spectrum. As a global big player, Facebook is still a central component of our marketing work. Our trained experts know exactly the tricks and rules by which Facebook works.
In addition, we also work with the Instagram and LinkedIn platforms. Both platforms are used by a wide range of stakeholders and thus reach users with very different concerns. Since February 2019, Pinterest Ads have also been available for Pinterest in Germany.
Platforms such as Snapchat, which are mainly used for entertaining conversations, are also on the rise. In contrast, LinkedIn and XING focus on B2B and profitable networking between people and companies, colleagues and self-employed people. When planning a campaign, very specific social channels can be selected, depending on the target group, and presentations can be adapted to suit the platform.
We develop great marketing strategies and content for you and your company on the following platforms:
- Snapchat
- YouTube
We build the bridge between your services, products and products and the German-speaking market. Contact us now, we will be happy to advise you on how to achieve sustainable success in Germany, Austria and Switzerland with social media marketing.
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Hendrik Herms
CEO Consulting
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